Services | mythsmistsmusings

–Services–

Frustrated with trying to connect to your audience?
You've come to the right place.

As an author and artist, I know how hard it can be to try to market yourself and your creations. It can be overwhelming, it can be uncomfortable, and it can leave you feeling lost. But fret not! Even marketing professionals have branding resources to guide them, so why shouldn't you?

With over a decade of experience with branding and small-scale marketing, I'm eager to share what I've learned with you, my fellow independent creatives. My goal is to help you develop awareness and control of your brand, so you can confidently market yourself with greater success.

Brand Report Card
$125-200, 1-2 week turnaround (depending on scope)

Prerequisite: at least 2 (in any combination) social media feeds, websites, blogs, or online storefronts

The Brand Report Card will summarize your existing brand, highlight what is and isn’t working, identify inconsistencies, and provide you with insights to improve and reinforce your brand going forward. You will receive:

A 1-2 page Brand Summary of your current brand (including brand impact, core message, aesthetic, and top search result list)
A Lookbook of your existing brand imagery
2-3 recommendations to improve your brand going forward

Brand Tune-Up
$250-350, 3-4 week turnaround (depending on scope)

The Brand Tune-Up will help you bridge the gap between your current brand and a refreshed version of your brand that has a stronger impact on your audience. It will provide you with a sense of confidence and ease as you go forward. You will receive:

A 20 min assessment video call
A 1-page Brand Kit to serve as an at-a-glance reference
A Brand Summary and Lookbook
An ADA-compliant color palette cheat sheet
A shortlist of open source fonts and best practices for their use
A minimum of 5 recommendations and/or design services to improve your brand’s effectiveness going forward

New Build/Full Rebrand
$750-1250, 1-2 month turnaround (depending on scope)

The New Build or Full Rebrand will build your brand from the ground up, integrating insights from target market research and supplying you with numerous resources to confidently implement your brand efficiently and effectively. You will receive:

A 20 min assessment video call
Research (of competition and target audience)
- Target audience segments with demographics and psychographics
- Target customer profile
- Niche market and messaging
Brand Guide
- Mission statement, brand identity, and story
- Brand tone and buzzwords
- Design Elements
  - ADA-compliant color palette cheat sheet
  - A shortlist of open source fonts and best practices
  - 12 images chosen for your brand, including minor digital edits (as needed)
- A 1-page Brand Kit to serve as an at-a-glance reference